Strategic Plan

The City’s Strategic Plan is an organizational plan intended to help the City make the most efficient use of our resources in becoming the standard for public service in North Carolina. The City Council created the goals based on survey input from citizens and city employees. The Strategic Plan incorporates departmental metrics that are tracked and measured for accuracy. The values of being customer-focused, having transparency and accountability are critical success factors for achieving the city’s target goals.
If you have questions or comments, contact Octavius Murphy, strategic and community initiatives manager, at 919-580-4351 or omurphy@goldsboronc.gov.
Mission Statement
The City provides services, promotes equality, and protects the well-being of all residents and visitors to enhance our quality of life every day.
Vision Statement
An extraordinary, diverse experience.
Goals
Safe and Secure Community
Strong and Diverse Economy
Exceptional Quality of Life
Racial and Cultural Harmony
Model for Excellence in Government
Values
Professionalism — We work with the guiding belief that competence, resourcefulness and courtesy will exceed expectations.
Integrity — We act honestly, morally, ethically and reliably to serve and represent our community.
Customer-focused — We listen to resolve issues, respond timely and ensure citizens’ satisfaction first.




